Inspired by the archival imagery of the resort's past, the campaign aimed to produce a modern reflection of such a treasured era. Through the use of film mediums, loose compositions, and first person perspectives, a nostalgic sensibility was achieved within the visuals. Perfectly imperfect, the scenes capture visuals that feel like your most cherished memory.

Carrying on the tradition of the original Kona Village Newsletter, a fresh expression was reimagined as the 'Village Post'—a quarterly editorial piece that seeks to educate through cultural, environmental and historical content, while enriching guests experiences at Kona Village.